Young And Reckless Girls are Skanky but Delicious
Rob Dyrdek‘s cousin, Chris “Drama” Pfaff, founded Young And Reckless brand a few years ago to capitalize on his fame as a cast member in Rob Dyrdek’s Fantasy Factory. Since then the brand has achieved traction among coastal hipsters and has solidified itself as an anthem brand for t-shirt and tank top wearing Molly lovers from Silverlake to Williamsburg. Successful marketing means knowing your audience and keeping things simple. Case in point: the Young and Reckless instagram account, which is loaded with hot chicks in skimpy outfits. Among them: a nice side-boob from ditzy-blonde receptionist turned wanna-be white-girl rapper, Chanel West Coast. And while the haters will hate, 319,00 Instagram followers don’t lie.
H/T – Sneakhype