Meet the New Face of Women’s Snowboarding – Helen Schettini

The backcountry environment is a demanding and dangerous place. Learning how to handle a snowboard in this often harsh and always consequential terrain isn’t for everyone. Helen Schettini however, is totally up for the challenge. The Kamloops, British Columbia native who migrated west at age seventeen to pursue her snowboard dream has spent the last several seasons exploring and progressing in Whistler’s legendary backcountry. As one of only a small handful of female riders who undertake the sled-­‐access approach to big-­‐ mountain freestyle, Helen has come a long way in a short time. Her place on the elite Yes Snowboards team was earned by charging lines, dropping cornices, and riding out clean—action that can be seen in 2011’s Yes, It’s a Movie and 2012’s Yes, It’s a Movie, Too. Snowboarding’s top media outlets have taken notice as well, with major interviews in Snowboard Magazine, Snowboard Canada and TransWorld Snowboarding’s annual Interview Issue. If you didn’t know her before, then you will very, very soon and you can see much more of Helen when her new web series drops this summer on twsnow.com. adidas is proud to introduce Helen as the 1st female to the roster of adidas Action Sports athletes.